Many leaders and managers today are facing critical management paradoxes:

• Stategies are well-defined, yet execution faces significant barriers, with teams lacking alignment and consistency.
• High-performing employees keep leaving, even though the company has invested significantly in attractive compensation packages.
• Rival companies continue to sustain growth, even in harsh market conditions and amid rising competition.

The root cause lies in the disconnect between strategy and execution, and in the lack of understanding of the core principles of the “Cultural Architecture Model”, which enables organizations to apply strategy with flexibility.

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Solution from PACE's MBC Program

The solution to these challenges lies in the program “Management by Culture - MBC” directly taught by Dr. Gian Tu Trung.

This intensive 2-session program equips business leaders and managers with the mindset, methods, and practical solutions to successfully build organizational culture. Through the program, participants will:

• Gain profound insights into culture and its core role - not only in driving business performance but also in enabling long-term growth and breakthrough development.
• Master the mindset, skillset, and toolset of Management by Culture, learning how to systematically build, strengthen, or transform corporate culture in alignment with organizational strategy.

Program Participants

Business leaders (Chairman/Board of Directors, CEO, Board Members, and Executive Board) responsible for building and transforming corporate culture.

Those who aspire to build and nurture a strong and distinctive culture within their departments or teams, while maintaining an alignment with the overall culture of the enterprise.

The program content is principle oriented and applicable to corporate businesses as well as educational/ healthcare/ non-profit organizations, governmental agencies, etc.

BROCHURE

Program Outcomes

Understand “Management by Culture” correctly, enabling alignment of strategy, people, and organizational systems.

Build or transform corporate culture in a structured way, aligned with business strategy and development context.

Strengthen internal capabilities, enhance execution effectiveness, and create sustainable long-term competitive advantage for the organization.

Program Content

Content
What is culture? What truly defines an organizational culture?
The roles of organizational culture in the success or failure of a business
Management, management through culture, and the future of management
Philosophies in building an organizational culture
Common models of an organizational culture
Methods for building an organizational culture
The process of creating an organizational culture
Solutions for building organizational culture

BROCHURE REGISTER

"Management by Culture is the future of management. No organization can become distinctive, powerful, and sustainable without deeply embracing culture and organizational culture."

Dr. Gian Tu Trung